Vera Wang, recognized as the authority on bridal elegance, announces the launch of an additional component on its branded website, verawang.com. The Vera Wang Maids Collection will now be available for purchase through her interactive e-commerce site. This is the exclusive e-tail outlet for the line. Brides and bridesmaids alike can now shop directly on the site for Vera Wang’s bridesmaid merchandise.
The Maids e-tailing element has been added to further enhance the World of Vera Wang. By adding the Maids Collection to the site, bridesmaids across the country can shop the collection together.
Verawang.com sets the standard in quality and service, offering viewers an intimate guide through the wedding process, and will now offer the full range of the Fall 2009 Maids Collection for purchase. With over 25 styles in all sizes and colors available, and retail prices ranging from $250 to $360, the Vera Wang Maids Collection is also suitable for other special occasions.
“Even the most understated ceremony involves a certain respect for ritual and pageantry. No one plays a more significant role than the bride’s attendants. From the maid of honor to the bridesmaids, they provide a prelude to the much anticipated coming of the bride,” says Vera Wang. “Incorporating the signature Maids Collection builds upon my very special, bride-centric and lifestyle-centric Web site,” she adds.
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